We’ll think deeper, test product harder and tell it like it is.
design intention
What’s the product actually designed to do? Any reliable gear review starts here.
transparency
We’ll stress test marketing claims, as we evaluate performance, versatility, durability and warranty criteria.
comprehensive analysis
We have the knowledge and experience to compare, analyze and rank products in their categories.
final verdict
When it’s all said and done, we’ll offer a final evaluation. If there’s consensus, or variance, in our expert opinions, we’ll tell you.
Kirk is the editor of Angling Trade, editor-in-chief for TROUT Magazine and an editor-at-large for Field & Stream. He also is the co-author of The Little Red Book of Fly Fishing, The Little Black Book of Fly Fishing and has been reviewing fly-fishing gear for more than two decades.
Tim is the founder of Angling Trade, the former managing editor of Fly Fishing Trade and the former photo editor of The Flyfish Journal. He also is a long-time contributor to Field & Stream and has been reviewing fly-fishing gear for years.
Andrew is the former managing editor of The Flyfish Journal, editor of MidCurrent and has worked as a product consultant for Hardy USA. He also is a former fishing guide and the co-author of two fly-fishing books, Castwork and Tideline.
Vice President of bacon, mid-day naps and destroying fishing runs. He doesn’t test any gear, unless it can be consumed.
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